GlobAddress

GlobAddress is an excellent solution to update your marketing database or to acquire accurate contact details about potential new customers.

Extensive data
With access to millions of qualified business contacts and private addresses in France, GlobAddress will enable you to target new markets.

Guaranteed accuracy
On average, 7% of direct marketing mail is returned undelivered, because addresses are incorrect, recipients have moved, or street names and postcodes have changed.
Thanks to La Poste's exclusive RNVP process (restructuring, standardisation, and postal validation), you can upgrade your database and ensure maximum impact for your marketing mailshots.

Cost-effective
GlobAddress can help you implement a more profitable multichannel marketing strategy.
By precisely targeting your customers and prospects you will effectively optimise the return on investment of your campaigns.

Choice of services
To best suit your requirements, La Poste offers the following choice of tailor-made services:

• GlobAddress Optimis: The ideal solution to improve the quality and the performance of your customer address database. We will merge and upgrade your databases, by identifying contacts with multiple entries, updating details and providing complementary information (telephone numbers, email addresses, statistics…)
  
  
• GlobAddress Location: A great mailing list rental solution to create or develop your customer database.
  With access to millions of business or private addresses, you can precisely target the best contacts for your mailshots.
  
  

On request, La Poste can also appoint a dedicated Data Manager who will advise you and help you optimise your marketing campaigns.